CountDown® Magnum® Elite 145 - 5-3/4" - Armored Hot Pink UVBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite has a tough Abachi wood body and is constructed to be more heavy-duty for handling the most powerful predator species. Utilizing premium hardware, including 3X VMC® ultra-sharp saltwater hooks, this lure swims true at higher speeds, cast or trolled.Features: Super Tough AbachiWood Sinking Anti-Broach Design Classic Rapala® "Wounded-Minnow" Multi-Species Saltwater 3X VMC® Tin Finish Needle Point Hooks Heavy Duty Split Rings Specifications: Color: Armored Hot Pink UV Body Length: 5-3/4" Running Depth: 15' - 18' Weight: 1-7/16 oz. WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: Countdown Magnum Elite Size: 5-3/4" Box Dimensions: 1"H x 2"W x 10"L WT: 0.2 lbs UPC: 022677349541 Brochure (pdf)

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X-Rap® Saltwater 4" - BunkerSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features: X-Rap® Slashbait® action Textured translucent body Internal long-cast mechanism 3D holographic eye VMC® Perma Steel® hooks Perfect match saltwater patterns Hand-tuned and tank-tested Specifications: Color: Bunker Body Length: 4 in. Running Depth: 4-6 ft. Weight: 7/16 oz Buoyancy: Suspending Treble Hook Size: Two No. 3 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Saltwater Size: 4" Box Dimensions: 1"H x 2"W x 6"L WT: 0.1 lbs UPC: 022677140667

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X-Rap® Saltwater 5-1/2" Electric ChickenSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features: X-Rap® Slashbait® action Textured translucent body Internal long-cast mechanism 3D holographic eye VMC® Perma Steel® hooks Perfect match saltwater patterns Hand-tuned and tank-tested Specifications: Color: Electric chicken Body Length: 5-1/2 in. Running Depth: 4-8 ft. Weight: 1-1/2 oz Buoyancy: Suspending Treble Hook Size: Two No. 2/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Saltwater Size: 5-1/2" Box Dimensions: 2"H x 2"W x 7"L WT: 0.15 lbs UPC: 022677345062

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X-Rap® Magnum® 15 Purple MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13 knots for big game fish worldwide.Features: Deep Diving Lip Models with Colored Lip for Extra Attraction Textured Translucent Body Internal Holographic Foil 3D Holographic Eye VMC® 4X Perma Steel® Hooks 3X Split Rings Big Water Patterns Specifications: Running Depth: 15' Body Length: 4-3/4" Weight: 1-1/8 oz Treble Hooks: Two No. 1/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Magnum Size: 4.75" Box Dimensions: 1"H x 2"W x 9"L WT: 0.1 lbs UPC: 022677179506

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20' Jet Driver - Black Moon JellyThe Jet Diver's unique, buoyant design collects water pressure against its wings to dive; Yet when pressure is relaxed, the Jet Diver will float off the structure. The preeminent diver for river back-trolling applications, the Jet Diver enables the presentation of lures and baits tight to the river bottom, where most fish are found, without getting hung up in this difficult environment.Trolling anglers incorporate Jet Divers as controlled-dive tools, that are highly capable of bumping over bottom-structure and floating free, should they become stuck.Features: Use trolling or river back trolling Fish-attracting colors Floats at rest UV-bright finish reflects more light energy, strengthening the Jet Diver's visibility Specifications: Length: 3-1/2 in. Running Depth: 20 ft. Color: Black UV Moon Jelly WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 3.5" Box Dimensions: 1"H x 3"W x 6"L WT: 0.1 lbs UPC: 049762647597 Quick Guide (pdf)

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3-1/4" Dipsy Diver - Silver/Silver Bottom CrushThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large spreads of lures to be fished from a single boat. Users will cover more water when the Dipsy Divers are deployed.The adjustable trip mechanism can be set specifically for various lure sizes and the size of target fish.Features: Original directional design Heavy-duty welded ring construction It comes with one "O" Ring and an adjustable positive trip mechanism UV reflects more light energy, strengthening the Dipsy Diver®'s visibility Specifications: Diameter: 3-1/4 in. Running Depth: 35 ft. Weight: 2.53 oz Color: Silver/silver bottom crush WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 3.25" Box Dimensions: 2"H x 4"W x 8"L WT: 0.3 lbs UPC: 049762647894 Quick Guide (pdf)

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X-Rap® Magnum® 30 Redhead UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13 knots for big game fish worldwide. Features: Deep Diving Lip Models with Colored Lip for Extra Attraction Textured Translucent Body Internal Holographic Foil 3D Holographic Eye VMC® 4X Perma Steel® Hooks 3X Split Rings Big Water Patterns Specifications: Running Depth: 30' Body Length: 6-1/4" Weight: 2-1/2 oz Treble Hooks: Two No. 4/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Magnum Size: 6.25" Box Dimensions: 3"H x 11"W x 11"L WT: 0.25 lbs UPC: 022677247441

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X-Rap® Magnum® 15 Hot Pink UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13 knots for big game fish worldwide.Features: Deep Diving Lip Models with Colored Lip for Extra Attraction Textured Translucent Body Internal Holographic Foil 3D Holographic Eye VMC® 4X Perma Steel® Hooks 3X Split Rings Big Water Patterns Specifications: Running Depth: 15' Body Length: 4-3/4" Weight: 1-1/8 oz Treble Hooks: Two No. 1/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Magnum Size: 4.75" Box Dimensions: 1"H x 2"W x 9"L WT: 0.3 lbs UPC: 022677247618

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X-Rap® Magnum Stick 17 - HD GhostThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive retrieves. Once stopped, this lipless bait dives head-down with a flutter that will make any saltwater predator pounce. To make it better, the X-Rap® Magnum Stick’s scalloped internal reflective construction gives off a life-like flash – even with the slightest motion. The lure’s heavy-duty construction with strong through-wire makes sure this stick won’t crack on you. Features: Magnum Durability Through-wire Construction X-Rap Finishes Textured Translucent Body 3D Holographic Eye Saltwater Prey Patterns Long Casting Internal Holographic Foil VMC® 7266 TI Inline Single Hooks Specifications: Body Length: 17cm Running Depth: Variable Weight: 88g Hook Size: Two No. 6/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: x-Rap Magnum Stick Size: 6.75" Box Dimensions: 2"H x 2"W x 10"L WT: 0.25 lbs UPC: 022677327624 Brochure (pdf)

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X-Rap® Magnum Stick 17 - HD BonitoThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive retrieves. Once stopped, this lipless bait dives head-down with a flutter that will make any saltwater predator pounce. To make it better, the X-Rap® Magnum Stick’s scalloped internal reflective construction gives off a life-like flash – even with the slightest motion. The lure’s heavy-duty construction with strong through-wire makes sure this stick won’t crack on you. Features: Magnum Durability Through-wire Construction X-Rap Finishes Textured Translucent Body 3D Holographic Eye Saltwater Prey Patterns Long Casting Internal Holographic Foil VMC® 7266 TI Inline Single Hooks Specifications: Body Length: 17cm Running Depth: Variable Weight: 88g Hook Size: Two No. 6/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: x-Rap Magnum Stick Size: 6.75" Box Dimensions: 2"H x 2"W x 9"L WT: 0.25 lbs UPC: 022677327600 Brochure (pdf)

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X-Rap® Twitchin’ Mullet 2-1/2" Electric ChickenThe subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide, twitching walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude triggers the attack instinct in fish. Slow sinking allows a glide and drop technique that lands the Twitchin’ Mullet into pockets where big fish love to ambush their prey.Features: X-style translucent body 3D holographic eyes Slow-sinking subsurface walk-the-dog Casting dives 1’ - 2’ Inshore gamefish species VMC coastal black 1X inline single hooks Specifications: Color: Electric Chicken Body Length: 2-1/2 in. Running Depth: 1-2 ft. Weight: 5/16 oz Buoyancy: Slow sinking Hook Size: Two No. 1 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Twitchin' Mullet Size: 2-1/2" Box Dimensions: 1"H x 2"W x 5"L WT: 0.05 lbs UPC: 022677345109

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X-Rap® Magnum Stick 17 - AnchovyThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive retrieves. Once stopped, this lipless bait dives head-down with a flutter that will make any saltwater predator pounce. To make it better, the X-Rap® Magnum Stick’s scalloped internal reflective construction gives off a life-like flash – even with the slightest motion. The lure’s heavy-duty construction with strong through-wire makes sure this stick won’t crack on you. Features: Magnum Durability Through-wire Construction X-Rap Finishes Textured Translucent Body 3D Holographic Eye Saltwater Prey Patterns Long Casting Internal Holographic Foil VMC® 7266 TI Inline Single Hooks Specifications: Body Length: 17cm Running Depth: Variable Weight: 88g Hook Size: Two No. 6/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: x-Rap Magnum Stick Size: 6-3/4" Box Dimensions: 2"H x 2"W x 9"L WT: 0.25 lbs UPC: 022677327570 Brochure (pdf)

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X-Rap® Magnum® Xtreme 6-1/4" HD Wahoo UVThe 8-foot running X-Rap® Magnum® Xtreme trolls true at over 15 knots, allowing you to cover more water and trigger saltwater speedsters. Sleek, flat sides create a tight rolling action, while the tail keel adds stability at all speeds. Troll the X-Rap® Magnum® Xtreme fast or slow through reef terrain and around rocky outcrops. Ideal amongst skirted lures or other Rapala lures in a spread. Features: Designed with Rapala’s Magnum level of strength Built with through-wire construction, heavy-duty split rings, and VMC® 9626 3X strong treble hooks Specifications: Color: HD wahoo UV Body Length: 6-1/4 in. Running Depth: 8 ft. Weight: 2-3/8 oz Buoyancy: Floating Treble Hook Size: Two No. 4/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 6-1/4" Box Dimensions: 2"H x 2"W x 11"L WT: 0.2 lbs UPC: 022677300054

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Money Roll Flasher - 8-1/4" - Glow Blue CrushGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 5"W x 12"L WT: 0.2 lbs UPC: 049762649508

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Money Roll Flasher - 11" - Chrome ScaleGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 6"W x 14"L WT: 0.2 lbs UPC: 049762649720

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Money Roll Flasher - 11" - Brandon's SecretGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 6"W x 14"L WT: 0.2 lbs UPC: 049762649706

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Money Roll Flasher - 11" - Glow Blue CrushGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 6"W x 14"L WT: 0.2 lbs UPC: 049762649744

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4-1/8" Dipsy Diver - Fire/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large spreads of lures to be fished from a single boat. Users will cover more water when the Dipsy Divers are deployed.The adjustable trip mechanism can be set specifically for various lure sizes and the size of target fish.Features: Original directional design Heavy-duty welded ring construction It comes with one "O" Ring and an adjustable positive trip mechanism UV reflects more light energy, strengthening the Dipsy Diver®'s visibility Specifications: Diameter: 4-1/8 in. Running Depth: 50 ft. Weight: 5.05 oz Color: Fire/silver bottom Moon Jelly WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 4-1/8" Box Dimensions: 2"H x 5"W x 8"L WT: 0.4 lbs UPC: 049762647979 Quick Guide (pdf)

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3-1/4" Dipsy Diver - Black/Black Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large spreads of lures to be fished from a single boat. Users will cover more water when the Dipsy Divers are deployed.The adjustable trip mechanism can be set specifically for various lure sizes and the size of target fish.Features: Original directional design Heavy-duty welded ring construction It comes with one "O" Ring and an adjustable positive trip mechanism UV reflects more light energy, strengthening the Dipsy Diver®'s visibility Specifications: Diameter: 3-1/4 in. Running Depth: 35 ft. Weight: 2.53 oz Color: Black/black bottom Moon Jelly WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 3.25" Box Dimensions: 2"H x 4"W x 8"L WT: 0.25 lbs UPC: 049762647870 Quick Guide (pdf)

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2-1/4" Dipsy Diver - Black/Black Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large spreads of lures to be fished from a single boat. Users will cover more water when the Dipsy Divers are deployed.Features: Original directional design Comes with duo-lock snaps UV reflects more light energy, strengthening the Dipsy Diver®'s visibility Specifications: Diameter: 2-1/4 in. Running Depth: 20 ft. Weight: 1.56 oz Color: Black/black bottom Moon Jelly WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 2.25" Box Dimensions: 1"H x 3"W x 6"L WT: 0.15 lbs UPC: 049762647818 Quick Guide (pdf)

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X-Rap® Saltwater 4" Electric ChickenSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features: X-Rap® Slashbait® action Textured translucent body Internal long-cast mechanism 3D holographic eye VMC® Perma Steel® hooks Perfect match saltwater patterns Hand-tuned and tank-tested Specifications: Color: Electric chicken Body Length: 4 in. Running Depth: 4-6 ft. Weight: 7/16 oz Buoyancy: Suspending Treble Hook Size: Two No. 3 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Saltwater Size: 4" Box Dimensions: 1"H x 2"W x 5"L WT: 0.05 lbs UPC: 022677345024

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4-1/8" Dipsy Diver - Kelly Green/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard, allowing for large spreads of lures to be fished from a single boat. Users will cover more water when the Dipsy Divers are deployed.The adjustable trip mechanism can be set specifically for various lure sizes and the size of target fish.Features: Original directional design Heavy-duty welded ring construction It comes with one "O" Ring and an adjustable positive trip mechanism UV reflects more light energy, strengthening the Dipsy Diver®'s visibility Specifications: Diameter: 4-1/8 in. Running Depth: 50 ft. Weight: 5.05 oz Color: Kelly green/silver bottom Moon Jelly WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Size: 4-1/8" Box Dimensions: 2"H x 5"W x 8"L WT: 0.4 lbs UPC: 049762647986 Quick Guide (pdf)

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X-Rap® Magnum® Xplode 130 - Hot Wahoo UVThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the most vicious strikes. A low positioned tow point pulls the popper downwards, keeping the X-Rap® Magnum® Xplode stable in all weather conditions; while its deep cupped face generates a thunderous surface explosion with each sweep of your rod. The long-casting, rear-weighted X-Rap® Magnum® Xplode rests tail down, perfectly positioning the 5/0 VMC 75 Series™ 6X Tropic Spark Point hooks which are connected to 2501b split rings.Features: Through-Wire Durable ABS Body 3D Holographic Eye & Internal Foil Explosive & Loud All-Weather Stable Large Saltwater Gamefish VMC® 75 Series™ 6X Tropic Spark Point Hooks Specifications: Body Length: 13cm Running Depth: Top Water Weight: 62g Hook Size: Two No. 2/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Magnum Xplode Size: 5-1/4" Box Dimensions: 2"H x 2"W x 8"L WT: 0.2 lbs UPC: 022677310060 Brochure (pdf)

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Husky Magnum 15 - 5-1/2" - Red HeadThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other. Heavy-duty through-wire construction and 4X VMC® Perma Steel® hooks withstand the stresses of demanding use. Trolls up to 12 knots without failure.Features: Heavy Duty Plastic Holographic Foil Slow Rising Trolling Runs 15' Inshore Gamefish Species Rugged VMC 4X Perma Steel Hooks Specifications: Color: Red Head (RH) Body Length: 5-1/2" Running Depth: 15' Weight: 1-1/4 oz. Floatage: Slow Rising WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: Husky Magnum Size: 5-1/2" Box Dimensions: 1"H x 2"W x 9"L WT: 0.1 lbs UPC: 022677260969

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X-Rap® Saltwater 3-1/8" Electric ChickenSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for extreme, erratic Slashbait® action or troll for classic Rapala® "wounded-minnow" action. Prominent scales and lateral lines, internal holographic foil for optimum flash, an internal long-cast system, and 3D holographic eyes combine to create the ultimate fishing lure. Hand-tuned and tank-tested for premium performance right out of the box.Features: X-Rap® Slashbait® action Textured translucent body Internal long-cast mechanism 3D holographic eye VMC® Perma Steel® hooks Perfect match saltwater patterns Hand-tuned and tank-tested Specifications: Color: Electric chicken Body Length: 3-1/8 in. Running Depth: 3-5 ft. Weight: 1/4 oz Buoyancy: Suspending Treble Hook Size: Two No. 6 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: X-Rap Saltwater Size: 3-1/8" Box Dimensions: 1"H x 2"W x 4"L WT: 0.05 lbs UPC: 022677345000

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Money Roll Flasher - 8-1/4" - Chrome ScaleGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 2"W x 8"L WT: 0.15 lbs UPC: 049762649485

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X-Rap® Magnum Stick 17 - HD Blue SardineThrow the stick out and let them fight over it. The X-Rap® Magnum Stick 17 casts far and swims in wide curves, making it a natural for fast and aggressive retrieves. Once stopped, this lipless bait dives head-down with a flutter that will make any saltwater predator pounce. To make it better, the X-Rap® Magnum Stick’s scalloped internal reflective construction gives off a life-like flash – even with the slightest motion. The lure’s heavy-duty construction with strong through-wire makes sure this stick won’t crack on you. Features: Magnum Durability Through-wire Construction X-Rap Finishes Textured Translucent Body 3D Holographic Eye Saltwater Prey Patterns Long Casting Internal Holographic Foil VMC® 7266 TI Inline Single Hooks Specifications: Body Length: 17cm Running Depth: Variable Weight: 88g Hook Size: Two No. 6/0 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: x-Rap Magnum Stick Size: 6.75" Box Dimensions: 2"H x 2"W x 10"L WT: 0.25 lbs UPC: 022677327594 Brochure (pdf)

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Money Roll Flasher - 8-1/4" - Brandon's SecretGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 10"L WT: 0.1 lbs UPC: 049762649461

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Money Roll Flasher - 8-1/4" - Razzle DazzleGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 8"L WT: 0.15 lbs UPC: 049762649546

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Money Roll Flasher - 8-1/4" - Blue Kamikaze UVGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Series: Max Size: 8-1/4" Box Dimensions: 1"H x 3"W x 8"L WT: 0.15 lbs UPC: 049762649454

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Money Roll Flasher - 11" - 2 Face UVGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649805

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Money Roll Flasher - 11" - Glow BiohazardGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649751

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Money Roll Flasher - 8-1/4" - Chrome LadderGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 8"L WT: 0.2 lbs UPC: 049762649478

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Money Roll Flasher - 8-1/4" - Nuclear Carbon GlowGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 8"L WT: 0.3 lbs UPC: 049762649539

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Money Roll Flasher - 11" - Rainbow CrushGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649768

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Money Roll Flasher - 11" - Chrome LadderGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649713

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Money Roll Flasher - 11" - Nuclear Carbon GlowGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649775

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CountDown® Magnum® Elite 185 - 7" - Armored Purple MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite has a tough Abachi wood body and is constructed to be more heavy-duty for handling the most powerful predator species. Utilizing premium hardware, including 3X VMC® ultra-sharp saltwater hooks, this lure swims true at higher speeds, cast or trolled.Features: Super Tough AbachiWood Sinking Anti-Broach Design Classic Rapala® "Wounded-Minnow" Multi-Species Saltwater 3X VMC® Tin Finish Needle Point Hooks Heavy Duty Split Rings Specifications: Color: Armored Purple Mackerel Body Length: 7" Running Depth: 18' - 21' Weight: 2-3/4 oz. WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: Countdown Magnum Elite Size: 7" Box Dimensions: 1"H x 2"W x 11"L WT: 0.3 lbs UPC: 022677370972 Brochure (pdf)

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Money Roll Flasher - 11" - Blue Kamikaze UVGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649690

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Money Roll Flasher - 8-1/4" - Pearl Blue SkeletonGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark

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Money Roll Flasher - 11" - Citrus NuggetGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 8"W x 11"L WT: 0.3 lbs UPC: 049762649737

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Money Roll Flasher - 11" - Razzle DazzleGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649782

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Money Roll Flasher - 8-1/4" - 2 Face UVGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 9"L WT: 0.2 lbs UPC: 049762649560

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CountDown® Magnum® Elite 145 - 5-3/4" - Armored Flying Fish UVBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite has a tough Abachi wood body and is constructed to be more heavy-duty for handling the most powerful predator species. Utilizing premium hardware, including 3X VMC® ultra-sharp saltwater hooks, this lure swims true at higher speeds, cast or trolled.Features: Super Tough AbachiWood Sinking Anti-Broach Design Classic Rapala® "Wounded-Minnow" Multi-Species Saltwater 3X VMC® Tin Finish Needle Point Hooks Heavy Duty Split Rings Specifications: Color: Armored Flying Fish UV Body Length: 5-3/4" Running Depth: 15' - 18' Weight: 1-7/16 oz. WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: Countdown Magnum Elite Size: 5-3/4" Box Dimensions: 1"H x 2"W x 10"L WT: 0.2 lbs UPC: 022677349527 Brochure (pdf)

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Money Roll Flasher - 8-1/4" - Citrus NuggetGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 8"L WT: 0.3 lbs UPC: 049762649492

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Money Roll Flasher - 8-1/4" - Rainbow CrushGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 8-1/4" Box Dimensions: 1"H x 3"W x 8"L WT: 0.3 lbs UPC: 049762649522

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Money Roll Flasher - 11" - Pearl Blue SkeletonGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball bearing swivels and welded rings for durability and longevity UV Bright finish reflects more light energy, strengthening visibility Everglo finishes glow-in-the-dark Specifications: Size: 11" Box Dimensions: 1"H x 4"W x 11"L WT: 0.3 lbs UPC: 049762649799

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CountDown® Magnum® Elite 145 - 5-3/4" - Armored Silver MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Wounded-Minnow" action of the Magnum®, the CountDown® Magnum® Elite has a tough Abachi wood body and is constructed to be more heavy-duty for handling the most powerful predator species. Utilizing premium hardware, including 3X VMC® ultra-sharp saltwater hooks, this lure swims true at higher speeds, cast or trolled.Features: Super Tough AbachiWood Sinking Anti-Broach Design Classic Rapala® "Wounded-Minnow" Multi-Species Saltwater 3X VMC® Tin Finish Needle Point Hooks Heavy Duty Split Rings Specifications: Color: Armored Silver Mackerel Body Length: 5-3/4" Running Depth: 15' - 18' Weight: 1-7/16 oz. WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Specifications: Series: Countdown Magnum Elite Size: 5-3/4" Box Dimensions: 1"H x 2"W x 10"L WT: 0.3 lbs UPC: 022677349602 Brochure (pdf)

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